A Highly Anticipated Update: Your Need-to-Know Around Customer Accounts

Shopify is rolling out significant updates to customer accounts, bringing new functionalities and customization options to enhance the shopping experience. These updates will impact key pages and introduce new ways to manage customer interactions. Here’s what you need to know about the changes coming to your store over the next few months.

Key Updates to Customer Accounts

Order Index Page

The Order Index Page is getting a facelift, offering customers a clearer, more actionable view of their past and current orders. Key improvements include:

• A high-level status overview for all orders
• Ability to perform actions such as initiating a return, leaving reviews, and managing other order-related tasks

Order Status Page

One of the most frequently accessed pages – the Order Status Page – will become even more useful for customers. Enhancements include:

• View, track, and manage specific orders
• Can now linked in order confirmation emails
• Serving as the primary Shopify entry point for customers to manage their orders

Profile Page

Customers will gain greater control over their personal and business information with an upgraded Profile Page. Notable changes include:

• Management of personal details such as name, address, and payment methods
• Store credit visibility and management
• For B2B customers: access to company information and staff accounts across multiple locations
• Apps can now embed within these sections, allowing merchants to collect and store additional customer data via metafields

Custom Pages

Shopify is introducing powerful customization options with new full-page extensions. These will enable merchants to create tailored experiences, such as:

• General-purpose full-page extensions for unique customer interactions
• Order-specific extensions to facilitate processes like returns, loyalty programs, and wishlists
• Advanced B2B functionalities, offering custom experiences for business customers

Additional Enhancements

Manage Header Menu Links

Merchants will now be able to customize their customer account header menus, making it easier to direct customers to key sections. Potential use cases include:

• Adding full-page extensions for subscriptions, loyalty programs, and more
• Streamlining navigation to improve user experience

Apps Integration in Checkout & Accounts Editor

With the ability to add app blocks and custom pages directly within the checkout and accounts editor, merchants can:

• Integrate third-party apps into the customer account experience
• Provide direct linking options for improved navigation
• Preview customizations before publishing changes live

What This Means for Your Store

These updates give merchants more control over how customers interact with their store, making it easier to build customized, intuitive experiences. These updates are to help empower customers with more control of their orders and increase brand loyalty. With new tools to personalize orders, profiles, and navigation, Shopify is making significant strides in improving the eCommerce journey for both businesses and customers.

Stay ahead of the curve by preparing your store for these changes and more by scheduling your complimentary consultation with one of our Shopify experts today.

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