So we stopped renting dashboards and built one system that makes them agree: every data source connected, checked against the others, and turned into one view of the business and a plan for this week.
Every week started the same way at the brand we built it for: export, paste, reconcile, argue about the margin. So we stopped renting dashboards and built one system that makes them agree.
Orders, discounts, shipping and refunds. The revenue source of truth.
Spend, adjusted to what you actually pay.
Spend, adjusted to what you actually pay.
Email and SMS flows, including cart and checkout recovery.
Subscriptions, in the same view as one-time orders.
On-site behavior: where shoppers stall.
Site traffic and conversion.
Organic search.
What shipped, and what is on hand.
Read straight from the report, even scanned PDFs.
Real cost of goods, by inventory lot.
Every free gift costed into the order.
Landed costs, plans and the monthly P&L.
A weekly pricing and promo crawl, matched like-for-like.
Your ERP, another app, a spreadsheet. Tell us what you use when you request access.
Total spend against new-customer revenue, not what each platform claims.
Never guessed. A gap stays visible as a gap.
A month closes only when supplier costs arrive. Then it never moves.
Each billing mismatch is sorted into a real write-off or a data error.
Platforms report spend before the sales tax the brand actually pays.
Closed months lock. The current month is marked as an estimate.
Cost of goods by inventory lot, ad spend, discounts and free gifts.
What changed across your tools, and one next step for each change.
Narrow it and the picture gets sharper. That’s the whole idea: fewer numbers, clearer ones, and a plan for this week.
Aperchur was built in The Lab at Ambaum. If your tools disagree about last week, request access, or talk to us about building something like it for your stack.
AI-assisted outreach where a person reviews and sends every message. Built to run our own outreach.
Helps owners license the record of how their business runs to AI labs, cleared and on their terms.
